Join us in Las Vegas for Continia Elevate!
We're kicking off Directions North America on Sunday, April 6, 2025, with a unique opportunity to empower your business and discover new prospects with Continia. This exclusive pre-conference event is your chance to:
Connect and chat with Continia's product experts.
Explore the latest updates, functions, and features.
Drive more revenue for your organization.

Choose your track
Get a learning experience designed to fit you. Whether you're all about diving into the technical details or perfecting your sales strategies and storytelling, we've got two exciting tracks that'll leave you feeling inspired and ready to take action.
Implement to win
Deep dive into the technical side of things and walk away with insights you can use immediately. This track is your gateway to mastering Continia's solutions, learning best practices, and tackling real-world scenarios.
Sell to win
Take your sales and marketing skills to the next level. Learn how to connect with customers, deliver standout demos, and close deals more effectively. This track gives you the strategies to win more business.
George Brown: Winning the heart and mind of the CFO
The role of the CFO is evolving, with growing expectations to drive business strategy while managing risk and financial performance. In this insightful keynote, George Brown will explore what truly matters to today’s CFOs—how they think, what drives their decision-making, and what it takes to earn both their trust and their buy-in.
The session will uncover the CFO’s top priorities, the challenges keeping them up at night, and the factors that influence their choices. You'll gain practical strategies for aligning your message with their goals, making a compelling business case, and positioning yourself as a trusted partner.
Join us to learn how to not only capture a CFO’s attention but also win their support—because when you speak their language, you open doors to stronger partnerships, smarter investments, and long-term success.


Join us for dinner!
After an inspiring day, it's time to kick back and enjoy yourself as we head over to the iconic Hofbräuhaus Las Vegas for a night of great food, refreshing drinks, and good company. Connect with peers, share your experiences, and make memories that’ll stick with you long after Directions is over. Let’s kick off Directions the right way!

Implement to win
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Agenda
- 9:30 am - 10:00 am: Registration and coffee
- 10:00 am - 10:30 am: v27 is here!
- 10:30 am - 12:00 pm: Document Capture under the hood, part 1
- 12:00 pm - 1:00 pm: Lunch
- 1:00 pm - 2:00 pm: Win with Continia
- 1:00 pm - 2:00 pm: Winning the heart and mind of the CFO
- 2:00 pm - 2:15 pm: Break
- 2:15 pm - 3:15 pm: Document Capture under the hood, part 2
- 3:15 pm - 3:30 pm: Break
- 3:30 pm - 4:30 pm: Expense Management under the hood
- 4:30 pm - 4:45 pm: Break
- 4:45 pm - 5:30 pm: Document Output and the future
- 5:30 pm - 6:00 pm: Conference Registration
- 6:00 pm - 9:00 pm: A very fun dinner
9:30 am - 10:00 am: Registration and coffeeStart your day with a warm welcome and a fresh cup of coffee!
10:00 am - 10:30 am: v27 is here!Explore the latest product updates, features, and North America launches in v27. Joseph Wetzel will guide you through what’s new and how it can make a difference for your implementation projects.
Presenter: Joseph Wetzel, North America Product Manager
10:30 am - 12:00 pm: Document Capture under the hood, part 1Delve into Document Capture with Joseph Wetzel and Jamal Robinson. This session covers the latest solution news, implementation best practices, and insider tips to enhance your projects.
Presenters: Joseph Wetzel, North America Product Manager, and Jamal Robinson, Cloud Success Consultant
12:00 pm - 1:00 pm: LunchRecharge and connect with other attendees over a delicious meal.
1:00 pm - 2:00 pm: Win with ContiniaSoren Fink-Jensen, CEO North America, welcomes you to Continia Elevate, followed by an inspiring keynote address.
Presenters: Søren Fink-Jensen, CEO North America
1:00 pm - 2:00 pm: Winning the heart and mind of the CFOKeynote by George Brown
Get inside the mind of a CFO and learn how to earn their trust and buy-in. Whether you’re in sales, marketing, or implementation, this session will give you powerful insights to strengthen your approach.
2:00 pm - 2:15 pm: BreakTake a short break and prepare for the next set of sessions.
2:15 pm - 3:15 pm: Document Capture under the hood, part 2A continuation of the earlier session with Joseph Wetzel and Jamal Robinson. Dive deeper into best practices and advanced insights for successful implementations.
Presenters: Joseph Wetzel, North America Product Manager, and Jamal Robinson, Cloud Success Consultant
3:15 pm - 3:30 pm: BreakTake a short break and prepare for the next set of sessions.
3:30 pm - 4:30 pm: Expense Management under the hoodDiscover the latest updates for Expense Management with Claus Lundstrøm. Gain technical tips and insights to enhance your implementation expertise.
Presenters: Claus Lundstrøm, Senior Solution Manager
4:30 pm - 4:45 pm: BreakTake a short break and prepare for the next set of sessions.
4:45 pm - 5:30 pm: Document Output and the futureExplore upcoming features and the roadmap for Document Output with Joseph Wetzel. Learn how these updates can benefit your business.
Presenter: Joseph Wetzel, North America Product Manager
5:30 pm - 6:00 pm: Conference RegistrationPrepare for the evening festivities and connect with your peers before dinner.
6:00 pm - 9:00 pm: A very fun dinnerEnd the day on a high note at the Hofbräuhaus Las Vegas! Enjoy a filling feast, great conversations, and perhaps a festive beer or two to kick off Directions the right way.
Sell to win
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Agenda
- 12:30 pm - 1:00 pm: Registration
- 1:00 pm - 2:00 pm: Win with Continia
- 1:00 pm - 2:00 pm: Winning the heart and mind of the CFO
- 2:00 pm - 2:15 pm: Break
- 2:15 pm - 2:45 pm: Solutions to win
- 2:45 pm - 3:00 pm: Break
- 3:00 pm - 4:45 pm: Demonstrating to win
- 4:45 pm - 5:00 pm: Break
- 5:00 pm - 5:30 pm: Collaborate to win
- 5:30 pm - 6:00 pm: Conference Registration
- 6:00 pm - 9:00 pm: A very fun dinner
12:30 pm - 1:00 pm: RegistrationArrive early to get checked in and ready for the day’s sessions.
1:00 pm - 2:00 pm: Win with ContiniaSoren Fink-Jensen, CEO North America, welcomes you to Continia Elevate, followed by an inspiring keynote address.
Presenter: Søren Fink-Jensen, CEO North America
1:00 pm - 2:00 pm: Winning the heart and mind of the CFOKeynote by George Brown
Get inside the mind of a CFO and learn how to earn their trust and buy-in. Whether you’re in sales, marketing, or implementation, this session will give you powerful insights to strengthen your approach.
2:00 pm - 2:15 pm: BreakTake a short break and prepare for the next set of sessions.
2:15 pm - 2:45 pm: Solutions to winBrett Feldman will present the latest solution updates and showcase the standout features in v27 that can elevate your sales pitch.
Presenter: Brett Feldman, Partner Account Manager
2:45 pm - 3:00 pm: BreakTake a short break and prepare for the next set of sessions.
3:00 pm - 4:45 pm: Demonstrating to winWin more deals with truly engaging demos! We'll cover tips for online demos, connecting with the audience, and avoiding common demo crimes.
Presenter: Inga Sartauskaite, Customer Success Manager
4:45 pm - 5:00 pm: BreakTake a short break and prepare for the next set of sessions.
5:00 pm - 5:30 pm: Collaborate to winHow much revenue and customer loyalty are you missing out on? Find out how to unlock new potential for your business.
Presenter: Mark Rhodes, Director of Sales & Marketing, North America
5:30 pm - 6:00 pm: Conference RegistrationConference Registration
6:00 pm - 9:00 pm: A very fun dinnerLet's kick off Directions the right way - join us for a filling feast and perhaps a festive beer?
